| Continuous Bloom in Your Garden: |
Ms. Kostecky will use her knowledge of the vast array of woody trees and shrubs and herbaceous perennials to emphasize continuous bloom in designing outdoor garden spaces. Her presentation is not just about plant knowledge in selecting for continuous bloom, but about the combination of creating spaces that have continuous bloom as part of their beauty and interest. She will be showing examples of various gardens that illustrate the principles and elements of design. You will be challenged to paint color pictures with the plant palette that you choose.
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| Incorporating Plants and Hardscape into Your Design: |
Mother Nature and Man-made forms unite in the garden for a happy marriage.
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| Good…Better…Best Garden Design: |
Comparative illustrations will make you a great designer who stands out from the crowd. Overview will include a discussion of design elements and plant combinations.
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| Green On The Edge...: |
Mr Brown attempts to help you to know if you are on the cutting edge or over-the-edge of green business basics? See how your business stacks up against the standards set by some of the best companies in the industry! Discover the innovations, view the construction sites, and learn the inside secrets of outstanding green-industry companies and some of the greatest public gardens in the United States. Session info bytes will include: How to beat the drought! What piece of equipment is the best? Inventory control-what's that? Employee motivation and retention! Niche marketing and customer service tricks-of-the trade. Digital images capture the break-neck pace of breaking news in the world of horticultural excellence. This program is designed for a mixed group of landscape contractors, garden centers, nurseries/growers, and country extension agents. It is purposefully broad-of-scope to act a springboard for a session of questions/answers and systems sharing.
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| Jungle Marketing: |
How to survive in the wilds of the green industry with little in the way of an advertising budget and only your company's strong commitment to quality, knowledge, and customer service. A lion's share of specific ideas in the presentation will give you thoughts on how to grow your image and stretch your reputation. A question and answer session will be open to all aspects of business system development and corporate growth initiatives.
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| Building Your Web Strength: |
Mr. Brown helps define your corporate image! Upgrade your client base! Inform, educate and entertain your prospective customer with an up-to-the-minute web site design! This informative presentation illustrates the design background of successful sites and uses them to devise Internet strategies for the green industry.
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| Designing with the Latest and Greatest: |
Are your tools up to the trade? Hone your designing vocabulary and update the portfolio with a tour-de-force collection of images, ideas and esthetics. A broad range of subjects presents the design dimension of outdoor spaces for professionals and amateurs alike. Reviews of this program: "Challenging!" "The most dynamic speaker we've ever had!" "Plenty of food for thought and a great collection of plants to use-and how to use them!" Also included-a 12-step program for confirmed Hortiholics!
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| Lots O' Pots...: |
Small lots, large decks, inside gardening, and annuals, annuals, annuals! How easy it is to garden in small spaces with a wealth of new plant material and architectural details. Container gardening is the latest frontier for the avid plant collector! More plants per square inch and more color per month in a seasonal retrospective of best and the brightest!
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| Putting It Together: |
A green industry final review and inspirational wrap-up to fit the pieces of the green puzzle together. A BIG PICTURE look at the marketing, customer service, human resources, corporate analysis, design esthetic and profitability of running a green industry business. Finally, this discussion will close with a rededication to a passionate commitment that grows into the art of landscaping that will make everyone in this industry successful.
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| They're Not Making Any More Land: |
A look at how residents of a community can take a leadership position in influencing a wise development of land. The program focuses on the state of Pennsylvania's new legislative initiatives and proposals for keeping communities involved.
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| Quality Systems Part I: Once You've Designed It, How Will It Sell: |
Stop being "Order Takers" and start being "Salespeople!" Green Contractors need to inform, challenge and confirm their clients with the professionalism and passion the Industry needs to communicate. This can be a one-hour or ˝ day program that leads into the discussion of "Right On The Money" described below.
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| Quality Systems Part II: Right On The Money: |
Profitability for a landscape contracting business depends on Customer satisfaction, Employee empowerment and Business appreciation. Connect the circle of successful traits and keep the business cycle moving forward and upward.
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Other Topics Available for Service Club Programs, Conferences, and Seminars.
Designing Landscapes with Perennials
Designs for the Multi-Season Garden
A Good Marriage: Great Plants, Great Design |
